Overview / Issues
Our customer requested us to create an animation to introduce their IT tool called asana in an easy-to-understand way.
The animation is to be used for online introductions or at exhibitions.
We received the scenario and we were in charge of the content/design/animation production.
What we thought about / what we stuck to
In order to convey the content of this video most effectively, we agreed that an animation would be ideal. Thus, our customer decided to use an animation for the first time.
In the very beginning of this video, four most likely situations are introduced that viewers may also be struggling with. On the customer’s request, the latter half of this video focuses on the actual screens of the IT tool.
